Privacy Policy

SimplAssist (“we,” “our,” or “us”), a product of ARAMBULA VENTURES LLC, is committed to protecting your privacy. This policy explains how we collect, use, and protect information when businesses use our platform and when their customers interact with our AI assistant.

We collect business information provided during registration (business name, website, address, phone number, hours, services). We collect customer contact information when customers call, text, or chat with the AI (names, email addresses, phone numbers, conversation content, and confirmed appointment details). Voice audio is processed to conduct the conversation. We also store call transcripts, call recordings, action results, and usage data to operate and improve the service.

To power the AI assistant responses. To maintain conversation history in your CRM. To send SMS messages and handle calls on behalf of your business via Telnyx. To capture details and carry out caller-confirmed signup-text and appointment requests. To show conversation results and usage in your dashboard. We do not sell your data to third parties.

SimplAssist's use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Google Calendar data is accessed only with the user's explicit consent via Google sign-in and is used solely to check availability and to create and manage appointments requested through SimplAssist.

Google user data is never sold, never used for advertising, and never transferred to third parties except as necessary to provide this feature, to comply with law, or as part of a merger or acquisition with equivalent protections.

Users can revoke SimplAssist's access at any time via their Google Account security settings.

SimplAssist sends automated text messages on behalf of businesses using our platform. These messages are sent via Telnyx, a third-party messaging service. By using SimplAssist, your business agrees to Telnyx's messaging policies and applicable telecommunications regulations.

Consent to Receive Text Messages

By calling, texting, or chatting with a business powered by SimplAssist, you (the end user/customer) consent to receive automated text messages at the phone number you provided. These messages may include responses to your inquiry, appointment confirmations, follow-up communications, and other messages related to the business you contacted. Consent is not a condition of purchase.

By providing your phone number to a business using SimplAssist, you give express written consent to receive automated SMS messages from that business and SimplAssist as described above. You may receive roughly 1 to 10 messages per inquiry depending on your conversation; overall message frequency varies.

Opting Out

You can opt out of receiving text messages at any time by replying STOP to any message. After opting out, you will receive one final confirmation message and no further texts will be sent. To resume messages, text START to the same number.

Getting Help

For assistance, reply HELP to any message, visit our Support page, or email SimplAssist support at [email protected].

Message Frequency and Rates

Message frequency varies based on your interaction with the business. Message and data rates may apply depending on your mobile carrier and plan. SimplAssist is not responsible for any charges from your carrier.

All data is stored securely using Supabase (PostgreSQL). Conversations are encrypted in transit. We retain conversation data for as long as your account is active. You can request data deletion by contacting support.

Our voice assistant identifies itself as AI at the beginning of a call. Voice calls are recorded and transcribed. A spoken recording announcement may be enabled or disabled by SimplAssist; recording and transcription continue when that announcement is disabled. When the announcement is enabled, recording and transcript storage begin after it plays. The system may briefly process an interruption to handle an objection or repeat the announcement; that opening input is not saved in the call transcript. An approved private tester may have acknowledged recording in advance.

Call audio recordings are retained for 30 days and then deleted through our automated cleanup process. Call transcripts and confirmed contact or appointment records follow the normal conversation and account retention rules. Recordings are accessible through authenticated account controls; provider recording links are not made public.

You may delete your account at any time from the Settings page. Upon deletion, your account enters a 60-day grace period during which you can log back in and reactivate your account with all data intact.

After 60 days, your data is permanently processed as follows: personal information (names, email addresses, phone numbers) is removed from account records, except for the minimal SMS opt-out record described above. Processed notification webhooks expire on their separate 30-day schedule. Conversation content is erased. Anonymous, aggregated metadata (lead scores, message counts, timestamps) may be retained for service improvement and analytics.

Business configuration data (services, FAQs, business hours, AI settings, phone numbers, calendar connections, and widget settings) is permanently deleted. Your authentication credentials are permanently removed.

SimplAssist integrates with Telnyx (phone calls, messaging, and recording storage), OpenAI (live AI voice processing), Anthropic (business answers and action interpretation), Google Calendar (availability, appointments, and invitations), Stripe (payments), Supabase (database), and Resend (transactional email delivery). Each service has its own privacy policy.

For privacy questions, reach us from our Support page or email [email protected].